Operators
Amazon Playbook: 5 Things DTC Brands Must Get Right to Scale Profitably
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“If you don’t sell on Amazon, somebody else is gonna sell it.”
When should a DTC brand stop treating Amazon as an afterthought?
Mike Beckham (CEO, Simple Modern), Jason Panzer (President, HexClad), Matt Bertulli (Founder, Pela Case & Lomi), and Katy Mimari (CEO, Caden Lane) break down the five things DTC brands must get right to scale on Amazon.
1. Always stay in stock
2. Executive…