Fixed Ops Roundtable

Why Fixed Ops Will Decide Who Wins in Automotive Retail in 2026 with Steve Greenfield

21:02

What happens when car prices hit record highs, consumers feel the squeeze, and dealers are forced to play a smarter game, not a harder one?

In this episode of The Fixed Ops Roundtable, Sarah Vantine sits down with Steve Greenfield, General Partner at Automotive Ventures, for a wide-ranging conversation about where automotive retail is really headed, and why fixed operations may be the most…