WellBuilt
Why Nike & Elite Athletes Are Betting on Recovery Tech: Inside the Launch of Hyperboot🦿 | Jim Huether, CEO of Hyperice
44:38
On this episode of WellBuilt, Jon sits down with Jim Huether, CEO of Hyperice, to talk about how the brand went from a single ice compression sleeve to a $200M+ global leader in recovery and wearable tech—and how their new Nike partnership is setting the stage for a new era in performance and recovery.
They dive into the launch of the Hyperboot, a first-of-its-kind wearable that combines…