Cracking the Code

How HVAC Contractors Build Loyalty & Referrals

21:49

When customers say, “I’ve got a guy,” they are revealing this person is trustworthy. For contractors, the real question is whether customers see you as just another quote, or as the company they call first and recommend without hesitation.

In this episode of Cracking the Code, Tom Casey, Master Advisor at True Legends Advisors, joins the show to break down what really drives customer loyalty…