Castuner

Predictable B2B Success

Sproutworth

If you lead a bootstrapped or funded B2B tech company and need revenue to be predictable, not just possible, this podcast was built for you.

Predictable B2B Success is the only show built exclusively for CEOs at seed-to-Series C tech companies who are ready to replace random acts of growth with a scalable, repeatable revenue system from first dollar to $50M+ ARR and beyond.

Each week, host Vinay Koshy sits down with elite revenue operators, GTM leaders, and founders who have solved the hardest problem in funded B2B tech: turning chaotic, unpredictable growth into something structural, a system that holds under investor pressure, market shifts, and scale.

What you will walk away with every episode:

Operating frameworks for building predictable revenue pipelines

Real playbooks from founders who have scaled B2B companies from seed to Series C and beyond

GTM, RevOps, demand generation, and category design insights built for C-suite decisi

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Episodes

562 episodes

  1. 14 Sales Meetings in 6 Minutes From Leads That Went Quiet 52:35
  2. Ex-Splunk Exec: Fix Your Sales System Before You Hire Reps 55:44
  3. Why Warm Introduction Programs Stall Without a Clear Owner 56:04
  4. He Tripled His SaaS Prices, and Not One Customer Left 57:01
  5. 1 in 20 Trust AI With a Deal: How to Close the Trust Gap 1:07:28
  6. Selling Prevention: How Blue Goat Cyber Built Demand Bootstrapped 1:04:24
  7. How to Grow Revenue 20% Inside Customers You Already Have 1:14:34
  8. How ComplyJet Hit 50% Win Rates by Saying No to Everything 1:04:27
  9. Per-Seat Pricing Is Dead: Kevin Surace on What Replaces It 43:01
  10. Every Software Is an LLM Wrapper, And It Doesnt Matter 1:12:59
  11. AI Adoption: 54% of Workers Bypass the Tools You Bought 1:25:14
  12. Decision-Making Frameworks: The $56M Call a CEO Almost Got Wrong 1:01:45
  13. Why B2B Deals Arent Lost on Price: Theyre Lost on Strategy 1:25:09
  14. Deflection Rate Is the Wrong AI Metric. Heres What Replaces It 43:48
  15. Why LinkedIn Cant Prove Your Expertise, And What Actually Will 1:00:10
  16. Why Your Discount Code Box Is Killing E-Commerce Conversions 58:50
  17. The $1M AI Efficiency Play That Started With a Slack Problem 52:24
  18. Why Your Pipeline Stalls When Buyers Dont Trust Your Category 1:07:05
  19. $15 Trillion Locked in Client Invoices — Get Paid Faster 1:00:31
  20. 54% More Leads at Trade Shows Without a Bigger Budget 1:12:15
  21. Why B2B Go-to-Market Fails at Sequencing, Not Execution 1:05:00
  22. Why Your Data-Driven Decisions Are Still Emotionally Driven 51:55
  23. Jeremy Chatelaine: Why Multichannel Cold Outreach Books 4.22x More B2B Meetings 45:58
  24. Turn B2B Buying Committee Stalls Into Closed Deals 47:40
  25. Scaling B2B Revenue With Digital Workers, Not More Hires 44:06
  26. How to Sell AI When Buyers Aren’t Ready and Still Win 40:59
  27. From 12 Months to 95 Days: Rooks Inbound Enterprise Playbook 1:05:18
  28. The Leadership Voice Framework That Wins Deals Before the Demo 1:09:49
  29. Why B2B Sales Coaching Fails Without This Mindset Shift 1:06:17
  30. How to Build a Sales Organization That Scales Predictably 1:09:58
  31. Get Message Market Fit Even If Your Product Is Great 1:01:27
  32. Statistical thinking in business: stop the guesswork 1:08:49
  33. B2B Relationship Building That Gets 60% Response Rates 42:12
  34. Why Most B2B Sales Culture Efforts Quietly Fall Apart 52:05
  35. B2B SaaS Pipeline Strategy: A 5-Step CEO Framework 46:48
  36. Skill Stacking for Entrepreneurs: What MBAs Miss 54:05
  37. How to Scale a B2B Startup: Lessons From 500 CEO Interviews 1:03:05
  38. B2B Category Design: Escape Crowded Markets Fast 1:04:45
  39. Legal Mistakes Funded Startups Make (Investor View) 55:24
  40. Product Validation: What 6,000 Product Launches Reveal 1:08:08
  41. How to Hire Salespeople Who Actually Perform (Not Sell) 54:59
  42. Improve Sales Team Performance: Stop Fixing Weaknesses 1:00:16
  43. Brand Differentiation Strategy: Why 90% Fail 56:44
  44. The SaaS Pricing Strategy Mistake Costing You 6 Figures 49:40
  45. The Profitable Growth Strategy That Took $0 to $8M With No Debt or VC 47:55
  46. B2B Customer Acquisition Cost: The $10 Benchmark Explained 54:57
  47. LinkedIn Lead Generation Strategy: 100% Process Proof 47:25
  48. Startup to Scale Up: 5 Go-to-Market Pivots That Reached $4B 47:09
  49. Now Build Mission-Driven Sales Culture Despite Rapid Scaling 1:00:19
  50. Scale Your Consulting Business Like a 4th-Degree Black Belt 41:59