BIZ/DEV
Communications Hopscotch w/ Khaner Walker | Ep. 202
23:29
This week we’re joined by Khaner Walker, Founder and CEO of ArcSense Communications — a builder who’s grown two companies by understanding something most brands miss: people can tell when you’re faking it.
Khaner digs into the real work behind positioning your brand, the part that happens before the messaging decks and taglines.
We talk about showing up as your actual voice, why authenticity…