Talking Drupal
Talking Drupal #548 - How to build your own CRM
1:06:59
In episode 548 we welcome back JD Leonard to discuss what CRMs are, what problems they solve, and which organizations benefit from them. JD explains why Drupal CRM defines CRM as "Contact Relationship Management," outlines core expectations like contact and relationship tracking and integrations, and describes Drupal CRM's Drupal-native architecture using dedicated, fieldable entity types for…