Transform NOW
526. Influence Matters in the AI Search Era
47:28
In this episode, host Michael Marchuk talks with Rick Brown and Carole Lawson, co-founders of MarketStorm about influencing AI to help your organization be found as search changes from the traditional Google keyword search paradigm.
Carole, a recognized thought leader on the death of traditional SEO, explains why GEO (Generative Engine Optimization) isn't just a new word for SEO, and Rick…