Profitable Mindset

#293: Mom, Dad, a Daughter-in-Law - and the Marketing Magic that Transformed Their Farm 🌸

44:23

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What happens when a family-run farm stops trying to out-advertise everyone and starts genuinely loving their customers instead? Magic. That's the only word for it.

Craig, Melynda, and Ellie Koetsier are a third-generation retail greenhouse in Grand Rapids, Michigan (find them at koetsiers.com). They spent years cycling through every…