Systems Simplified
Building a Marketing Message That Opens Corporate Doors With Chala Dincoy
22:33
In This Episode
Most businesses describe what they do. Chala Dincoy believes a stronger marketing message starts with identifying the expensive problem the customer desperately wants solved.
In this episode, Adi Klevit interviews Chala Dincoy about repositioning B2B marketing messages to stand out and attract corporate clients. Rather than keeping the conversation theoretical, Chala puts her…