StrategyCast

Why Better AI Doesn’t Automatically Lead to Better Marketing Decisions, feat. Tiffany Mullin-Radosevich

28:59

Better AI does not automatically produce better marketing decisions. As AI tools become widely available, the real advantage comes from proprietary customer understanding, trustworthy data, and the human judgment to know which insights actually matter. On StrategyCast, Lori Jones talks with Tiffany Mullin-Radosevich, VP of Growth Operations at AYTM, about the changing relationship between AI,…