Mi3 Audio Edition
Gary Vee is doing Superbowl ads for Kellogg’s next week – here’s why he won’t buy more TV, what he thinks of the Brits, Ritson, classic marketing and attention metrics … and when social media’s time is up
49:37
Host: Paul McIntyre, Editor-At-Large Gary ‘Vee’ Vaynerchuk says his pithy pro-social media views to circa 50 million followers are far more nuanced than the vast volumes of “Jersey boy competitive” social media sound bites let on.
Is two seconds of social media attention enough to work for a brand? No - he agrees with Amplified Intelligence founder Karen Nelson-Field, with a couple of caveats,…