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Flow State Business

Ruby Lee

Welcome to the Flow State Business Podcast. I’m Ruby, founder and CEO of Flow State Business, and I help coaches and service providers build a business that sells every single day without launches, funnel stacks, sales calls, or the grind. This show is all about daily sales and finding your flow state within that. I share exactly how I build evergreen, passive sales using a simple bridge model that turns small offers into a full ecosystem, so you can make sales while you sleep and grow toward your first million in flow. I have spent 8 years in business and generated more than 4 million dollars in sales, and these days I run everything from the Gold Coast with my husband Michael and our two boys. I learned the hard way that more launches, bigger teams, and constant hustle do not buy you freedom. So I stripped it all back, built a model that actually fits my life, and now my masterminds sell out and sales come in almost every day on autopilot. Each week you get so

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Episodes

486 episodes

  1. How I’m actually using AI in my business 27:23
  2. Lock In With Me for November 9:13
  3. A little talk back Q&A with my clients 31:00
  4. I CEO’d so hard this week things just started happening 26:14
  5. Money without the shame: a CFO’s take with Parker Sydor 43:39
  6. I audited my last 100 days. Here’s what I found. 23:57
  7. The energy work behind consistent sales 33:01
  8. How to trust your intuition and actually act on it with Jackie Gillies 1:00:13
  9. We've dimmed our light and I'll be damned if we do nothing about this. 32:20
  10. You don't need ads to sell (I haven't in months) - my organic strategy 36:47
  11. The warning flare I got from Instagram (and what I did) 30:08
  12. I'm different after the daily sales model. This is why 37:25
  13. The low ticket thing everyone's getting wrong 29:39
  14. Brand deals for coaches: how to start and how to get paid 37:24
  15. A deep, soulful chat on nervous systems, boundaries and coming home to yourself with Alex Eden 45:26
  16. $100K week debrief: what really made it happen 35:18
  17. This helped me coach my clients better 27:48
  18. The small things I did to get my glow back in business 18:16
  19. There's no expiry date on starting something that lights you up with Jo Clark 44:43
  20. How I grew my business through in-person events (and VIP days) 34:07
  21. Creative block? You and I need to chat 34:59
  22. “I'm so over hearing myself sell” - The identity work behind selling every day 46:05
  23. How to reignite your passive offers that aren’t selling right now 31:30
  24. How I create epic opportunities out of thin air (and why it's never luck) 29:07
  25. How my husband and I run a business together (and stay married) with Michael 44:17
  26. I sell 40+ courses every month with no ads and no launches (here's the full funnel) 29:14
  27. Listen to this if you want to be wealthy business owners. 24:39
  28. What to do when things feel like they’re going backwards 24:54
  29. What my mastermind clients are really asking me right now (the stuff nobody says out loud) 32:25
  30. You're freaking good at what you do but nobody's buying (here's the actual problem) 21:25
  31. When the vision is clear but nothing's moving (what the gap is teaching you) 33:26
  32. Affirmations for daily sales (listen to this on repeat) 11:25
  33. The identity shift that turns a slow season into your biggest leap 26:05
  34. I made $15K in 48 hours with a Google Doc (here's exactly what I did) 24:05
  35. From $100K launches to $27 daily sales 41:03
  36. I went networking alone and it was scary 22:41
  37. The invisible work that made me $35K this week 31:55
  38. Irrational Fears (how to self audit the drama) 36:52
  39. You don't need a huge audience to make six figures (here's the math) 14:40
  40. Your website is leaking leads (and you don't even know it) with Vivian Yeung 35:54
  41. The end of an era for online coaches (and why it’s good news) 25:46
  42. When the dream is big but the vibe feels meh 23:18
  43. How I connect low ticket to high ticket 22:40
  44. Motivation isn't the key to a better 2026. This is. 32:34
  45. If you’ve been second-guessing your offer… this is for you 27:18
  46. Your business can make more money. This is how. 36:15
  47. The Year I Rebuilt Everything 35:17
  48. Doctor to Nomad: How She Turned Intuition Into Income - with Chelsea Turgeon 47:01
  49. I've decided to close most my courses. Here's why. 27:20
  50. Subtle Signs Your Business Is Being Guided 40:32