#MediaSnack
MEDIA PALOOZA: THE CMO'S ROLE IN AGENCY PITCHES
23:36
In this episode of #MediaSnack, Tom Denford and David Indo explore the pivotal role of CMOs in driving successful agency pitches. They discuss the importance of having marketing leaders at the forefront to inspire agency talent and ensure growth-focused outcomes rather than cost-cutting races. The hosts emphasize the need for CMOs to set a clear vision, define value, and create an inspiring…