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AdTech Unwrapped

Aditude

Digital publishers are the backbone of the internet, and they deserve a playbook. Hosted by Jared Siegal, CEO and Founder of Aditude, AdTech Unwrapped dives into monetization, media models, and technology that actually works. Each episode unpacks real-world success stories and strategies to help publishers grow revenue.

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Episodis

16 episodis

  1. Progress Over Perfection with Jeremy Gan (Fandom) 36:07
  2. Audio’s Identity Crisis (and How to Fix It) with Mark Levin (Consumable) 30:31
  3. The Case for Owning Your Ad Tech Stack with Peter Dennis (Barstool Sports) 21:53
  4. Rethinking the Publisher Playbook with Matt Schulte (Brit + Co) 29:34
  5. The Identity Layer with John Rosendahl (Optable) 30:32
  6. Advertising at the Speed of Sport with Kerri Mattioli (TSN) 28:38
  7. Split It, Scale It: Smarter Inventory Strategy with Nino Stylianou (Mumsnet) 28:43
  8. Games, Lifetime Value, and the Long-Term Monetization Strategy with Neal Sinno (Arkadium) 24:16
  9. Context Matters: Measuring Ad Success in Gaming Platforms with Eddie Lee (Blitz) 40:18
  10. Supporting Local Journalism Through Better Monetization with Tobias Bennett (Local Media Consortium) 32:02
  11. Testing, Optimization, and Staying Agile with Andrea Marrigan (LoveToKnow Media) 34:26
  12. How Brainly Turned AI Disruption Into Revenue Growth with Langdon Miller (Brainly) 29:42
  13. Monetizing 75+ Properties Through Collaboration with Michael Bellom (Better Collective) 32:58
  14. Building Value-Driven Ad Revenue with Ashley Jones (Redfin) 36:19
  15. Community First, Ads Second with Yuriy Yarovoy (Medal) 45:56
  16. Trailer 0:24