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Episodis

205 episodis

1. Why There Is No “One Asia” Strategy | Insights from Docusign | CMO Chats by The Ortus Club fa 4 dies 23:12
2. Why Brand Positioning Matters in AI Search | Insights from Ahrefs | CMO Chats by The Ortus Club fa 3 setmanes 18:09
3. Beyond the One-Off Post: Insights from Ogilvy | CMO Chats by The Ortus Club fa 3 setmanes 27:29
4. From AI to Attention: Insights from Denodo | CMO Chats by The Ortus Club fa 1 mes 15:55
5. AI, Growth and Doing More with Less: Insights from OneTrust | CMO Chats by The Ortus Club fa 2 mesos 15:36
6. Marketing Alchemy and the Power of Customer Listening: Insights from Palo Alto Networks | CMO Chats by The Ortus Club fa 3 mesos 18:14
7. The Four R Formula for B2B Marketing: Insights from Adyen | CMO Chats by The Ortus Club fa 3 mesos 26:30
8. Beyond the Search Bar: Insights from Personio | CMO Chats by The Ortus Club fa 4 mesos 16:18
9. Can You Shift a Legacy Brand into a Modern Tech Business?: Insights from FUJIFILM Business Innovation Australia | CMO Chats by The Ortus Club fa 4 mesos 12:50
10. How Can Marketers Move Beyond MQLs?: Insights from UiPath | CMO Chats by The Ortus Club fa 4 mesos 12:39
11. AI, Content Sameness, and Marketing Operations: Insights from Zoho | CMO Chats by The Ortus Club fa 5 mesos 22:42
12. Hidden Buyers, Hybrid Events, and AI: Insights from ON24 | CMO Chats by The Ortus Club fa 5 mesos 16:37
13. AI, ABM, and Marketing Orchestration: Insights from Workato | CMO Chats by The Ortus Club fa 5 mesos 18:50
14. Predictive AI and the End of Guesswork: Insights from Elastic | CMO Chats by The Ortus Club fa 5 mesos 15:20
15. AI-Powered Marketing Operating Systems: Insights from Notion | CMO Chats by The Ortus Club fa 6 mesos 16:07
16. AI and the Business Yogi Mindset: Insights from SAP | CMO Chats by The Ortus Club fa 6 mesos 22:07
17. Balancing AI Velocity with Human Storytelling: Insights from F5 | CMO Chats with The Ortus Club fa 6 mesos 16:10
18. AI, Creativity, and the Alchemist Marketer: Insights from EagleView | CMO Chats with The Ortus Club fa 6 mesos 29:48
19. Future-Proofing Marketing with Curiosity and AI Discipline: Insights from Zendesk | CMO Chats with The Ortus Club fa 7 mesos 21:00
20. Solving the B2B Attribution Crisis: Insights from SOTI | CMO Chats with The Ortus Club fa 7 mesos 16:41
21. How Can Marketing Leaders Scale AI? Insights from Wrike | CMO Chats by The Ortus Club fa 7 mesos 21:00
22. Humanising Intelligent CX Strategy: Insights from Zendesk | CMO Chats by The Ortus Club fa 7 mesos 16:33
23. Scaling Customer-Led Growth: Insights from Ivalua | CMO Chats by The Ortus Club fa 8 mesos 15:02
24. Building Sustainable Marketing Engines: Insights from IFS | CMO Chats by The Ortus Club fa 8 mesos 27:51
25. Revenue-Driven Customer Success: Insights from Dassault Systèmes | CMO Chats by The Ortus Club fa 8 mesos 15:40
26. AI-Powered Pipeline Growth: Insights from ThoughtSpot's Katie Marcham | CMO Chats by The Ortus Club fa 8 mesos 10:33
27. "In many ways, everything old is new again": Insights from Putney Cloos of Bombora Inc. fa 9 mesos 24:31
28. "You don’t stop learning as a marketer, and you shouldn’t": Insights from Laura Holton of The Adaptavist Group fa 9 mesos 23:35
29. "How do you keep reinventing yourself?": Insights from Gabriel Madureira of Azion fa 9 mesos 18:34
30. "I think you need both to be a great leader: warmth and competence" | Insights from Laurence Lepelley of Nutanix fa 9 mesos 18:50
31. Marketing with Purpose: Insights from Karol Holdynski of Webfleet Solutions | CMO Chats fa 10 mesos 20:52
32. Where Marketing Drives Growth: Insights from Vanessa Gentile of Salesforce | CMO Chats fa 10 mesos 10:59
33. Drinking Your Own Champagne: Insights from Majken Nielsen of Salesforce | CMO Chats fa 1 any 14:02
34. Doing More With Less: Insights from Valeria Balaro of Star | CMO Chats fa 1 any 17:27
35. Orchestrating Growth with Clarity: Insights from Vishal Alagh of Datadog | CMO Chats fa 1 any 19:40
36. Elevating Brands Through Creativity: Insights from Evelyn Swaim of Seismic | CMO Chats fa 1 any 17:36
37. Balancing Creativity and Efficiency at Scale: Insights from Edyta Malesza-Malatrat of Symfonia | CMO Chats fa 1 any 26:07
38. Customer First, Always: Insights from Mark Appel of Sendcloud fa 1 any 13:10
39. Connecting Brand, Revenue, and Creativity: Insights from Sameer Shaik of Qentelli | CMO Chat fa 1 any 10:21
40. Bridging Brand and Revenue: Insights from Gaurav Tandon of Netcore Cloud | CMO Chat fa 1 any 16:19
41. AI, Agility, and the Force Multiplier: Insights from Sameer Thakkar of SAS | CMO Chat fa 1 any 43:05
42. From Cost Centre to Growth Function: Insights from Dorota Martinez of Tech Data | CMO Chat fa 1 any 19:20
43. Driving Growth Through Creativity: Insights from Alexander de Leon of PropertyGuru Group | CMO Chats fa 1 any 18:01
44. Riding the Wave of Change: Insights from Ismael Garcia of Civitatis | CMO Chats fa 1 any 24:21
45. Leading with Curiosity and Collaboration: Insights from Suzana Ristevski of Google | CMO Chats fa 1 any 13:24
46. From Brand to Demand: Phesephony Naidoo of Concentrix | CMO Chats fa 1 any 11:04
47. Why Empathy is a Marketing Superpower: Vivienne Horsfall of Transmit Security | CMO Chats fa 1 any 13:25
48. Why Today’s Buyer Redefines Marketing Success: Arunima Mehta of FSS | CMO Chats fa 1 any 19:35
49. Marketing as the Growth Engine of the Business: Sue-Ann Prentice of Fluke Corporation | CMO Chats fa 1 any 24:15
50. Marketing as an Integrator: Sam Shrager of BCB Group | CMO Chats fa 1 any 22:01